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Color Psychology

This category contains 2 posts

How to Use the Psychology of Colors When Marketing

Do you feel tranquilly calm when surrounded by green fields and blue skies? Or perhaps slightly alarmed when staring at a red stop sign? Color has been known to have a powerful psychological impact on people‚Äôs behavior and decisions, and this knowledge has been harnessed all too well by designers and marketers alike. Color can … Continue reading

Colour Psychology in Logo Design

Our mind responds to different colours in different ways. All colours evoke certain kind of feelings and attitudes in all of us and this reaction is fairly consistent in majority of people. This is perhaps the reason why it is so important to choose the right colour for your logo design. Your logo is the … Continue reading